Welcome to Marketing Assistant, where we make digital marketing simple, effective, and accessible for small businesses and independent professionals. Whether you’re just getting started or looking to optimize your online presence, we provide clear, actionable guidance to help you grow—without the frustration of technical jargon.
Who am I?

I’m David Van den Broeck, the founder of Marketing Assistant, and I’ve spent nearly 18 years working in marketing, digital content, and customer experience. Currently, I lead the digital team at Touring, one of Belgium’s most trusted names in mobility, where I develop digital tools and marketing automations that help millions of people navigate the world of travel, cars, and electric vehicles.
Beyond my work at Touring, I’ve always been passionate about helping people share their voices and embrace digital technology. That’s why I co-founded The Podcast Factory Org, a non-profit organization that empowers individuals to launch their own podcasts, giving them a platform to tell their stories. I also volunteer as a Digihelper, assisting people who struggle with digital tools so they can confidently use technology in their daily lives.
And now, as of April 1st, I’m launching Fluxava, a digital marketing and AI consultancy designed to help small businesses take control of their online presence and leverage AI-driven solutions.
Why Marketing Assistant?
Over the years, I’ve seen too many entrepreneurs struggle with digital marketing. Many feel overwhelmed by websites, social media, email marketing, or AI—and they either give up or spend too much money on solutions that don’t work.
That’s why I created Marketing Assistant: to be a practical, no-nonsense guide for business owners who need real results.
Here, you’ll find beginner-friendly content that breaks down the essentials of:
✅ Building a website that works for your business
✅ Growing your social media presence without wasting time
✅ Using email marketing to connect with customers and boost sales
✅ Leveraging AI tools to save time and scale your efforts
✅ Exploring the best tools & software for marketing success
Everything I share is designed to be practical, easy to understand, and actionable—so you can apply it to your business right away. No fluff, no complicated tech talk—just the knowledge and strategies you need to succeed.
Our mission
At Marketing Assistant, my mission is simple: to empower small businesses and entrepreneurs with the knowledge and tools to market themselves effectively.
I believe that great marketing shouldn’t be reserved for big companies with big budgets. With the right guidance, any business—no matter how small—can build a powerful digital presence and attract the right customers.
Let’s get started
If you’re ready to take control of your digital marketing and grow your business with confidence, you’re in the right place. Explore the site, dive into the guides, and let’s build something great together!
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